Marque of the Month
Chevrolet
October                    
was formed in 1911 by Luis Chevrolet and W.C. Durant.
was incorporated into General Motors in 1918.
was the last of the five major domestic marques of General Motors to be purchased.
was the sales leader in America from 1927 on, with a few exceptions.
j1947_Chevrolet_Fleetline.jpg (63533 bytes) j1950_Chevrolet_Styleline_DeLuxe.jpg (30920 bytes) j1954_Chevrolet_Deluxe.jpg (50431 bytes) j1955_Chevrolet_3100_Cameo.jpg (92653 bytes) j1956_Chevrolet_210.jpg (64996 bytes) j1957_Chevrolet_Bel_Air.jpg (393552 bytes)
1947 Fleetline 1950 Styleline 1954 Deluxe 1955 3100 1956 210 1957 Bel Air
j1959_Chevrolet_Parkwood.jpg (1475540 bytes) j1962_Chevrolet_Impala.jpg (79122 bytes) j1964_Chevrolet_Corvair.jpg (74051 bytes) j1964_Chevrolet_Impala_SS.jpg (122293 bytes) j1965_Chevrolet_Corvair.jpg (73202 bytes) j1965_Chevrolet_Impala_SS.jpg (70079 bytes)
1959 Parkwood 1962 Impala SS 1964 Corvair 1964 Impala SS 1965 Corvair 1965 Impala SS
j1966_Chervolet_Chevelle.jpg (112812 bytes) j1969_Chevrolet_Corvair.jpg (76555 bytes) j1971_Chevrolet_El_Camino.jpg (337148 bytes) j1972_Chevrolet_Impala.jpg (417113 bytes) j1972_Chevrolet_Monte_Carlo.jpg (800065 bytes) j1975_Chevrolet_Caprice.jpg (1326349 bytes)
1966 Malibu SS 1969 Corvair 1971 El Camino SS 1972 Impala 1972 Monte Carlo 1975 Caprice
j1976_Nova_Concours.jpg (1004703 bytes) j1977_Chevrolet_Caprice_Classic.jpg (80963 bytes) j1978_Chevrolet_El_Camino.jpg (318391 bytes) j1982_Chevrolet_Camaro_Z28.jpg (2843149 bytes) j1988_Chevrolet_Monte_Carlo_SS.jpg (2738528 bytes) j2002_Chevrolet_Silverado_1500.jpg (84955 bytes)
1976 Nova Concours 1977 Caprice 1978 El Camino 1982 Camaro Z28 1988 Monte Carlo SS 2002 Silverado 1500

Chevrolet has always been the General Motors volume leading entry-level division.  Even so, "Chevy" has also been the division with a few surprises.  The fiberglass-bodied true sports car Corvette, the rear-engined, air-cooled Corvair, and even the twin-cam all-aluminum Cosworth Vega engine, were all risks that other "low-priced" marques did not take.
 
Did You Know?
  • The 1953 Corvette was only offered with a six-cylinder engine and automatic transmission.
  • The 1955 265 V8 was the first eight-cylinder engine offered in a Chevrolet.
  • The fuel-injected 1957 283 V8 produced 283 horsepower.
  • The air-cooled flat six Corvair engine was influenced by airplane motors, not Porsche.

  • The turbo-charged 1962 145 flat six Corvair engine produced 150 horsepower.

© 2001 San Francisco Historical Automobile Society, P.O. Box 880233, San Francisco, CA 94188-0233